Maximizing Programmatic Success

How Seastream Media Optimized Ad Management for ProudAds

Overview

Seastream Media takes full charge of programmatic ad management for Proud Ads, enabling them to focus on sales and client relationships. By leveraging industry-leading platforms, we ensure seamless campaign execution, optimization, and reporting.

Platforms Used: Outbrain DSP, DV360, Teads


Services Provided: Campaign setup, optimization, reporting

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The Challenge

Proud Ads needed a cost-efficient solution to manage programmatic ad campaigns without diverting internal resources from their core business. They required expert-driven execution to ensure high-performing campaigns across multiple markets while maintaining operational efficiency.

Our Approach

Seastream Media stepped in as a dedicated programmatic partner, handling all aspects of campaign management. Our strategy focused on:

  • Cost efficiency – Reducing operational expenses by eliminating the need for in-house ad management.
  • Performance-driven execution – Ensuring data-backed optimization for better ad performance.
  • Seamless collaboration – Allowing Proud Ads to prioritize sales and client management while we handled the technical aspects.

The Solution

We deployed targeted, data-driven campaigns across Outbrain DSP, DV360, and Teads. Through strategic setup, continuous optimization, and detailed performance analysis, we maximized effectiveness while minimizing costs. Our expertise in managing campaigns for brands like De’Longhi, Decathlon, Braun, and Aldi ensured high-impact results across multiple markets.

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Results & Impact

Our collaboration delivered tangible benefits:

  • Seamless Operations – Proud Ads focused on business growth while we ensured campaign success.
  • Optimized Performance – Enhanced CPM, CTR, and viewability metrics.
  • Client Success – Stronger campaign outcomes for major brands, driving higher engagement and conversions.

Key Takeaways

  • Cost-effective programmatic ad management reduces internal workload.
  • Expert execution leads to improved campaign performance and efficiency.
  • Strategic partnerships allow businesses to focus on their strengths while ensuring optimal media buying.

Looking Ahead

As programmatic advertising evolves, Seastream Media continues to refine strategies, integrate new technologies, and drive even greater efficiencies. We look forward to expanding our impact and helping Proud Ads scale their success.

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